Which makes the timing all the more inscrutable. AV1 is supposed to have its bitstream finalized this month. Why now, when WebM is so widespread and there are new formats on the horizon, resurrect APNG after neglecting it at the only time it was relevant?

APNG is the format Apple is using for sticker packs in iMessage. I'm gonna go out on a limb and guess Google is ramping up to announce a sticker store for Allo... sticker pack devs could port them over without any effort.

What is a sticker pack and why do you need to buy them?

It's serious business.

http://www.ubergizmo.com/2016/06/line-270m-a-year-sticker-sa...

Small pictures to put in chat clients, rather like large emoji. It seems pointless, but I've had friends complain about going from clients that support stickers back to text chats like irc.

I wouldn't say it's a false dichotomy.

Technical limitations result in different cultural and artistic usages. Twitter's arbitrary 140 character limit resulted in a distinct culture. And it seems like not being allowed to embed images at all on Hacker News is part of this site's distinct culture.

And similarly with gifs. The question is whether you can move to a modern format (for better battery life) without also removing the limitations that resulted in a genre that's not just embedding an arbitrary video in a page.

GIF and APNG are not video formats. They are lossless image formats that support sequential animation. They have never been intended to share video clips. You have a very narrow view of what can be done with GIF and APNG.

> They are lossless image formats that support sequential animation

VP9 can also be lossless if desired, and what is a video if not "sequential animation"?

That's like saying that audio is nothing but 0s and 1s. Video has analog origins, and digital video formats are heavily influenced by this. All the video compression techniques make little sense for animation, unless you like JPG artifacts and banding. There's no video format that supports transparency on most browsers. There's no video format that works with tiny dimensions (I tried to upload a 3x3 gif to Imgur and it failed because it couldn't convert it to "gifv"). Video formats have no concept of palette, frame delays and frame disposition. APNG with its partial transparency support offers so many possibilities in web design that it's really a shame Chrome didn't support it for so long.

If video is so much better then why do we see it used so much less than it ought to be? Possibly partly because generating video is too difficult for many?

Agree that APNG is a poor replacement for GIF being mostly used to share video scenes, and VP9, having all those properties, is a perfect one.

The only problem is that VP9 is still lossy with RGB -> YUV -> DCT -> YUV -> RGB, similar to JPEG at quality 100. It kills it for universal use.

Moreover, it's a poor choice for vector animation and there's a high demand for it. But the same applies to APNG and GIF.

> In 8-bit mode it supports even fewer colors than GIF (GIF can combine frames to achieve thousands of colors)

That's... technically possible but it gives you a ridiculous level of time-based artifacting when you need more than 256 colors to appear at the same time.

APNG beats animated GIF for most cases where animated GIF is useful. Just like PNG beats GIF for most cases where non-JPEG images are useful.

Time-based artifacting? I think you might not be aware that it's not necessary to have a time delay between frames (in fact, time delays and animations are actually a Netscape extension to the format!) In fact breaking a frame up into multiple pieces with different bounding boxes is a compression technique used to reduce the amount of zero bytes that need to be encoded/compressed. ImageMagick and gifsicle will do this.

If you set the delay between frames to 0 or 1 hundredths of a second, browsers will assume it's a mistake and bump it up, usually to 10. The fastest you can actually make the delay is 2/100 of a second. There's no way to have multiple frames show up simultaneously.

There was a true-colour GIF using more than 256 colours using this technique.

Sure. It works eventually, but it causes distortion as the frames layer over each other with very visible delays.

> so it'd be best to forget that GIF and APNG ever existed.

There are some good arguments in "Why not simply support WebM in <img>?": https://developers.google.com/speed/webp/faq#why_should_i_us...

Animations can be easily edited with an image editor and most people probably don't want to spend time playing around with ffmpeg flags.

Lossless video formats (lossless HEVC, lossless WebP) could also be edited with an image editor.

> It's a primitive format ignoring 20 years of video compression research.

It's why I find it hard to understand the excitement of many here about it.

This is very likely to take us backwards since most people don't get it.