I mostly:
- (text) chat
- receive selfies, cat pics, random day-in-the-life stuff
- send selfies, cat pics, random day-in-the-life stuff
- occasionally screenshot a snap, the other person immediately gets notified
- view people's stories (i.e. a public snap)
- sometimes directly reply to a specific story (they see the story in question)
The 'Discover/LIVE' section, for sponsored content, I basically never use, so I can't comment on it. Once, I clicked the LIVE for Formula 1 in Dubai, and it was a compilation of short videos and snaps from other users at the Grand Prix, which was cool.
I like that several UI/UX decisions are geared towards positive reinforcement:
- everything is private, friends-only, recipient-only, ephemeral by default
- each recipient has to be selected manually, so you if you get a snap you know they specifically selected you
- you can see who viewed your story
- you can't see who views other people's stories, so you won't compare yourself with popular people like on Instagram
- you get symbols next to your friends' names that show how frequently you interact (https://support.snapchat.com/a/friend-emojis)
Facebook - Accomplishments/events I want shared out to a broad network. Highly "filtered" view of my life (and my friend's lives).
Twitter - Less content but less filter, more off the cuff thoughts or broadcasting something I find interesting to a broad network of followers.
Snapchat - High content, no filter. Snapchat photos can be "bad", things in them can be mildly inappropriate, and the broadcast distance is relatively small.
If you don't personally see the value of a low/no filter network with your friends, then it probably isn't for you.
Snapchat (if they used it) would be a good way to stay casually in touch with them.
What I found was the limited and spontaneous nature of snapchat works well because it is much less formal and easy than a Facebook or Instagram post that I have to "compose".
I.e, i can take a silly picture of my dog and put a sticker on it and fire it out there, without having to worry about shot composition/hashtag use (Instagram), or content/grammar (FB)
That's exactly the draw for many people, and why it's so sticky. It's about as close to a genuine in-person conversation as you can get. I don't think of it as low quality, just low reach. I speak more colloquially around my friends than I do my employer, and I like Snapchat because it similarly allows me to communicate "at ease".
Mainly, I use it to follow sexy Instagram "models". I also add vacation photos to my story to make my life look more exciting than it typically is.
It's kind of depressing.
I don't really get it, but she sends me goofy pictures or videos and I'll do the same. Could easily do it over imessage/txt and we do sometimes. I think she mostly digs the "my story" fanout aspect of things.
On facebook you only upload posts/pictures that matter, on Instagram you only upload pictures where you look really good or a picture of food (I personally hate it, unless it's something unique) whereas on snapchat you'll send pictures to friends where it doesn't matter how you look.
The big breakthroughs never happen. We just continue to iterate and A/B test ourselves into a convenient oblivion.
The Snapchats of today are just looking to do things differently enough to make some coin before the real next big thing arrived. It's like how much customization for AIM and other desktop messenger accounts existed before smartphones, but then after smartphones became ubiquitous, there is no "profile" or anything that takes up real estate. Just your name and your messages.
Going back to industrialization, just look at bikes. There were zillions of kinds of bikes in that era but nowadays we only really know 2: on-road and off-road. So even if things seem crazy now, it will only be crazy in retrospect as we live through a more technologically reasonable future.
Eventually we increase the ease of texting to the point where we're reading minds and the user never has to touch their phone.
I may be serious, I can't tell.
Facebook just recently released watered down emoji reactions. Snapchat has it made - they have infinite emojis. You just make a face and hit send.
Also being able to send a quick video or picture, or do a live video call is nice too...
Most people complaining haven't even used snapchat or know of all its features.
As someone mentioned earlier, it's less intrusive than a call, and gets information across more efficiently.
I've been using it for a few weeks to send a picture or two to the few people I know who use it, but it seems pretty limited. I follow a few "famous" people on it, and they basically just post random images of them walking around NYC or them traveling. I don't yet see the benefit.