Too basic and bare. You have a neat little mascot in the top left. Maybe use a faded version of that blown up as the background image (like off to the left or something). The layout needs to be more consistent too with even spacing between text and point of actions.

I'd probably go with a double column layout with your points placed beside each other rather then just a ream of text.

Best of luck

Thanks for your suggestions. I've updated the homepage with a new design now - http://gini.io

A huge improvement! Good job!

You can get a professional admin template from ThemeForest for few bucks (usually $20 for admin templates).

http://themeforest.net/category/site-templates/admin-templat...

(note: I put my refferal in the url)

Hey, thanks. I already had a theme, just hadn't got around to using it. But I've updated the homepage now - http://gini.io

My very first impression was that the page hadn't completed loading... I sat there for a few moments expecting some background images, or icons, or something else to flow in.

That's probably just my personal bias, but I guess I'm saying that it feels incomplete to me.

Thanks Malcolm. A few people have mentioned it now. I will update the design to make it look a bit more respectable :)

Unfortunately, on first glance, it looks like one of those spam pages used to sell pills — at least, IMO. (Sorry, I just think it might be helpful if you get my honest first impression.)

Suggestions:

* wider

* less text

* more pictures

* more consistent layout/typography: multiple sections, each with a header and explanatory text

Thanks, will try to address those things.

Is there any specific element that makes it look spammy to you?

Yes, I think it's the narrow width and especially the inconsistent layout. You have a header, then a button, then a bold sentence, then a paragraph, then a box with bold text, then a header, then a paragraph with an image stuck in the middle... it's all over the place. I recommend going for a small number of simple header+paragraph sections.

Ok, now I see what you mean. I have a clean new design which looks very professional. Just need to fix a few things and I'll put it up shortly.

Is there any demo or 30 days trial period? This landing page doesn't explain anything. In my opinion just twitter bootstrap and one paragraph of text definitely is not enough!

Yeah I should add a demo. Thanks for the idea!

The idea sounds good but the landing page is still very raw. The logo is cool, I would extend the use of the logo colors to the rest of the page.

Thanks. I'm sorry about the crappy landing page. I'm going to put up my proper design tonight. I was tired of procrastinating on it and just posted it on the spur of the moment.

Needs a screenshot and a lot more explanation of what it is, and who it is for, and what problem it solves exactly.

Thanks Peter. I'm going to add screenshots and a video. Gini is mainly for SaaS businesses to have all information about every customer in one unified place, so that they don't have to look in 5 different places, when doing customer support or metrics analysis.

Cool, then say that as your headline.

New text is better. This part "See a list of all your customers and a profile for each of them with all their information on one page." just says the same as the header, instead say what the benefit is: "Make it easier to give customer support etc. etc."

Plus needs a screenshot above the fold.

Your demo link is broken. Your learn more link doesn't really tell me much http://getgini.com/#features

Hey Peter, just updated the design and copy - http://gini.io

Tiny note, I see a typo: 'dasboard' !== 'dashboard'

Thanks, fixed.

The stuff under the button seems slightly off-center to the right.

Thanks, will fix!

Based on the awesome feedback I got yesterday, I've put up a brand new design. More comments welcome! - http://gini.io

Clickable link - http://gini.io