The “community manager” role is a fraud and a farce

Re:The “community manager” role is a fraud and a farce by madeofpalk on Monday September 15, 2014 @10:31AM (#8319090)

I'm not sure if it's a non-event as much as a whinge about nomenclature.

I get the feeling the author would feel a lot better if we didn't use the 'community manager' euphemism and just said like 'PR' or something instead.

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Re:The “community manager” role is a fraud and a farce by mattzito on Monday September 15, 2014 @11:49AM (#8319549)

Community management by defintion includes "PR" in that it includes "Public Relations", but a good community manager is much more.

They're often there to help facilitate conversations, user group meetings, keep the community civil, agitate for better customer support, and so on. Yes, they're cheerleaders to a certain degree, but pretty much any customer/public-facing role at a company needs to have a bit of cheerleader in them.

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Re:The “community manager” role is a fraud and a farce by johnkpush on Monday September 15, 2014 @01:18PM (#8320047)

A whinge about nomenclature is what I got out of it. At SimplyBuilt we have staff members that foster communication, provide support, and delete spam/irrelevant posts. In our case (and in most cases I guess) the word 'community manager' would have a high handed sound to it, even though they are technically managing a forum.

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