If you'd read the copy you'd realise it's designed by Blaz (from Dribbble), I'm just posting on his behalf :)

Edit: it was really just a way to start building photoshop plugins to see what the ecosystem is like, we've got 4 new plugins that are actually useful for a wife audience coming out soon.

> we've got 4 new plugins that are actually useful for a wife audience

Wait, what?

You can thank iOS' autocorrect for that one, "wide" would be the correct word that's supposed to be in there :)

yes... probably later this year they will also release something for the north hemisphere whites

Who says he didn't read the copy? Just because the creator wasn't the one who posted it doesn't make it any less valid of a question.

Both are by the same person, think of it as a free v1, or a paid for and feature rich v2

Yes, I realize that :) It just seems like such a fad and then especially in the area of design where people tend to want to have more control over things. I'd expect the "v1" to be good enough for them to base any further tweaking on.

Oh well. I also cried "fad" when reading about Minecraft, Bitcoin, the grooming of beards, the resurgence of PHP and various other things, so what do I know?