I would argue the opposite. This policy is going to get rid of the most ambitious of your lower-paid folks, leaving you with people who have loyalty - and those who don't feel they have other options. the "lifers" who want to stay with your company long-term, even at the cost of their long-term career. I mean, those people can be good employees to have, but I wouldn't call them more motivated than the folks who will switch jobs for a 20% bonus. (oh god, do you remember when you went from $20/hr to $25/hr? you feel it in a way that you don't feel going from $40/hr to $50/hr)
I mean, I'm not going to switch jobs for five grand, unless I was going to switch jobs otherwise... but that's because it's a very small portion of my yearly income as a percentage. If amazon is offering this to warehouse workers who presumably make around $25K/yr, that's 20% of a yearly salary.
For a 20% bonus? Yeah, I'd probably switch jobs. Or just take a nice long vacation. But, I'm also not the sort to stick with a company if I don't think it's furthering my own career goals.
I agree that if you are giving this to people making $100K+ per year, it doesn't really have the same impact. Five grand is about what I'd expect for a "hey, you are doing okay but not stellar" annual raise within the company.
My big point, though, was that ambition and loyalty are often conflicting motivations.
But I doubt you'd have people staying in a job they dislike for another year just to get an extra $1k when they do quit. Also you'll have compounded another year of turning down cash to work there so the cognitive dissonance might be even stronger.
This program gives them some control over when someone is likely to quit. I.e. not in the middle of a holiday rush.
Another way to look at this that doesn't require any cognitive dissonance is that Amazon lets hourly employees accumulate up to 2-3 months of severance pay (I'm not sure how much time that represents because I don't know their hourly rates, but I'm guessing it averages out to something like $12/hour).
I think it's a great program. Besides offering a friendly incentive for unmotivated workers to leave; it improves the confidence of those working there and provides useful transitional assistance to those moving on for career reasons; lower-paid workers often suffer economic disruption even when moving to a better job because they may miss a pay cycle or have to take on new expenses (new work equipment, different clothes, a car or moving to another town), so a cash cushion for such things is a big plus. It's good cheap publicity for Amazon, not to mention they probably retain their ex-employees and their associates as future customers.
The obvious solution to fix this flaw in the system would be to raise the offer daily instead of annually, be approximately $1000/365 =~ $2.74 per day. Or more simply by $20 per week, which comes out to about the same per year ($1040).
Of course it's likely employees would wait e.g. 3 months to get the "quitting bonus". In fact, jordn quite clearly stated that also, in the first line of his comment.
Then if you hate your job and you're close to that specified time it's in your interest to wait, even though the point of the policy is that Amazon would rather that you quit.
If they just increased the offer with more granularity they wouldn't create that conflict of interest. You'd only get more money as a function of the time you stayed on the job, so you might as well quit right away instead of waiting a few months for a much larger payout.
Right, or did I miss something?
Seems like a great outcome for both the employee and the employer.
This might be the most important aspect of the program. An employee abruptly putting in his or her notice can cause continuity issues for the business, especially if they don't give them the customary 2 weeks of notice. If $5000 can buy employees leaving at predictable times during the year, the business can take steps to ensure that the employee's job functions are covered. That predictability alone may be worth $5k.
Is my mind supposed to work like that? I'd think "I should've taken the money, oh well, I had my reasons at the time, they've turned out to be wrong, nevermind, time to go."
Of course this is not an absolute: It will not work on everyone all the time. But that is not the point.
There's a multitude of effects that conspire to make us easy to manipulate in this way. I'd recommend Ciadini's book "Influence" as a good introduction to this topic - it's popularised, but full of references to the actual studies, and covers a long range of effects.
$5,000 isn't really lots of money; it's probably about six months of mortgage payments in an average town.
On a 25-year mortgage that doesn't make much of a dent.
Better to keep grumbling, keep earning and keep a roof over the family.
It's not impossible to get a home for $150k in Seattle, but your choices are very limited.
But people often don't think rationally that way (and definitely not all the time). A large lump sum may seem bigger than it actually is. Which is why sales folks often try to peanut butter the costs over a range ("it's the cost of one coffee a day for a month!")
http://www.redfin.com/city/16163/WA/Seattle/real-estate#!max...
1 - http://money.cnn.com/2013/07/30/news/companies/amazon-wareho...
Or because taking the money makes the feel guilty, but quitting and not taking it makes them feel stupid, so they just plod along feeling angry.
That is not the only other way to reconcile their thoughts and actions. They can beat themselves up for not taking the money / regret their choice ('I am so stupid for not taking that money, I hate this job'). I know plenty of people who beat themselves up on a regular day to day basis about all sorts of life choices they wish they had made differently.
Seems metacognition, the ability to reflect on one's own thought process, would be a really good cure for such cognitive dissonance.
It's classic reverse psychology.
I also don't think that's "classic reverse psychology". (Although I'm not a psychologist).
However, Dan Ariely has explained that the secondary effect is potentially more powerful. For those that choose to stay, they will forever live with their past action of having turned down lots of money to work there. So, when they're having a crappy day and hating their job, they're probably thinking "why didn't I take the money and quit?!". The only way to reconcile their thoughts and actions is to explain that, in fact, they must really love this job and therefore should work hard at it. This effect is known as ‘Cognitive Dissonance’[1] and is fascinating.
Here's a link to a video of Dan explaining this[2] and a really excellent Coursera course he does on Irrational behaviour[3].
[1] http://en.wikipedia.org/wiki/Cognitive_dissonance
[2] http://bigthink.com/videos/dan-ariely-zappos-and-the-offer
[3] https://www.coursera.org/course/behavioralecon