Ballot strategy is more about the organized manipulation of swing voters, which is almost certainly what Utah did, so values & beliefs become less important than FUD & counter-FUD.
In other words, I don't think that Eich fits very well as a guiding light for mozilla, a position which might very well be embodied by a CEO. He probably shouldn't have become CEO of Mozilla in the first place. I'm fairly certain there are plenty of corporations more aligned with his goals that he can work for, so it's not like he'll be out a job for long. Just wish it could have been handled better, that there had not been a virtual lynch mob, and the inevitable turning of Eich into a martyr for free speech, all the while ignoring that the repercussions for supporting discrimination aren't nearly as bad as some people are making them out to be.
That aside, I can agree that someone shouldn't be crucified for a bad decision that is well in the past, especially if they've learned the error of their ways.