Within this context, "opting out" means depending on a man for security, and telling women that "motherhood is more fulfilling than work" is encouraging them to be dependent. My wife sees it as rationalization--women trying to convince themselves that people do respect parenting because they should respect it.
Anecdote: when my wife had trouble finding a job initially in law school, a career counselor tried to comfort her by pointing out that at least I had a good job. To a person who yearns to be self-sufficient it wasn't comforting--it was devastating.
Yes, those are extremely different. There are very few ways in which an employment relationship is anything like a spousal relationship.
But that's not necessarily true; it's possible to imagine a scenario where you net out ahead by buying improved median productivity at the expense of reduced maximum individual productivity.
Think of it game-theoretically, assume a coordination problem that penalizes defectors (here, people who don't sacrifice their personal lives for improved productivity), and then bear in mind that some workers might be required to defect no matter what the rules of the game are.
The strategy you want obviously depends on your mix of natural cooperators vs. natural defectors.
Because this is not their life that they are talking about.
The efforts were largely successful (albeit not completely) but in the third wave* there has been a severe backlash against the ideology and the social pressures that it raised. That's what your are talking about in your comment. There's was a movement to say -- it's okay to want to be a homemaker, it's okay to wear clothes that make you feel sexy, it's okay to want men to hold the door for you.
I think it's swung too far the other direction. While it was originally "okay" there's a lot of voices out there saying, implicitly or explicitly, that it's "natural" to want to play all those traditional gender roles. That women who run companies, or nations, or work 80 hours a week are unnatural, ruining it for everyone else, or lying to themselves. That if you are a successful single women you nonetheless have a duty to the sisterhood to fight for mothers' issues because of your gender.
In other words, I think it's time for a backlash to the backlash.
*ignoring for the movement the race/class/international/gay aspects of third wave feminism
Some people want career success. Some people want to take care of a family. There are both genders in each group, but society only supports one gender in each. A feminist point is people of both genders should be supported in whichever endeavor fulfills them.
ps You are not a feminist.
It is surely an imbalance that needs correcting, but there is legitimate question as to how that imbalance is best corrected.
this may be how it looks on paper, but in reality the 'right wing' (hah) of feminism hijacks the agenda.
modern feminism is like the republican party of gender relations.
> My wife is a corporate lawyer and gets a lot of flak for working long hours, especially from family. Nobody ever gives me flak for working long hours. Painting in broad brush strokes, men tend to find that when they get married, society reinforces their career ambitions. Women tend to find that when they get married, society chips away at their career ambitions. Other women, particularly other moms, are the worst about it.
The aforementioned author argues, more or less cogently, that popular feminism seems to have been all about erasing this imbalance by grading successful women by the same rubric as successful men. But this is the wrong idea, and it seems to establish this extremely misguided notion that the men had it right all along: fulfillment and happiness are only accomplished by working long hours for worse pay under terrible management. The men, the popular feminists seem to be arguing, really understood what life was about the whole time and only through truly egalitarian "feminism by the numbers", where men and women work the same number of hours and for the same salaries and in the same proportions in every industry can women be happy.
But, that author argues, is that it's a ruse. There's no reason to assume the men had it right, that being willing to sell your soul for the corporate machine is envious or desirable or worthwhile.
> "Other women ... are the worst about it."
Why is that bad? Why is it that women are the worst when espousing the idea that life isn't about career ambition? It's worth thinking about. Why is the unfair social pressure that your wife is urged to spend more time with her family, and not that you're urged to spend more time at work?
Maybe, the author argues, society and popular feminism is profoundly mistaken. Perhaps the real thing we should all be fighting for is a society in which people aren't asked to work long hours ever again. Where the balance between the home and the workplace is more equitable such that we don't have to make necessarily gender-biasing decisions like having to decide which family member will work longer and which one will stay home longer.
[1]: http://thelastpsychiatrist.com/2013/03/dont_hate_her_because...
* - SLOW DOWN THERE. I'm a feminist.