Honestly: you're being a snob. The page is designed to be scrolled down once, chuckled at, and closed. And I did, and it works for me. Sitting on our high horses and demanding that Nestle's corporate IT department churn out a site worthy of YC-driven-multi-round-venture-funding is counterproductive and unkind. They had a cute idea, probably on short notice, and they got it done.

I will say that I'm actually really liking this sort of whimsy. It's distressingly rare in the bigcorp world (even in candy, I guess) to see companies poke fun at their established products like this. I like it.

I still won't eat them though.