Tomb Raider was a 'failure' because Square Enix, in order to have a favourable outlook, had to estimate a huge income on it. Basically they had to inflate their predictions for Tomb Raider and try to hit them, or else admit that their future was bleak, and they would be losing money. Tomb Raider was only a failure because it didn't turn enough profit to save the rest of the company. I think this example has less to do with piracy.