A Reddit spam tool makes $90K per year ($60K ARR, $30K one-time payments), split 50% with “a larger partner.” The founder’s prior salary was $84K, so with the revenue split and cost of operations, the business is not yet recouping its costs.

This is pretty low-grade content marketing. If his spam tool was good (to whatever degree spam tools can be good) he’d be making a lot more money.