Given that the price change is broadly in line with the rest of the lineup, were all of those products mispriced since the beginning too? Or is it possible you’re simply cherry picking the one thing you want to be right about while ignoring the broader context of memory prices going up?
Apple doesn't get solo credit for USB-C, but they were certainly essential to it. Just compare the USB-C physical interface to the USB-3 micro or super speed type B ports and compare design sensibilities.
https://open.substack.com/pub/theelectronvault/p/apple-cinem...
USB-C can fulfill some/all of what I was using Thunderbolt 2 for with a MacBook Air and a Thunderbolt Display in 2013. Going back far enough, Apple combined video and data into the HDI 45 connector in the mid-to-late 90’s (but no one was going to use that for a laptop, even a laptop of the era). It was chunky enough even on a Power Mac 6100 and display then.
USB-C / TB is the latest example of a direction Apple has been moving in for a long time.
Even today the desktop PC market is still stuck on USB-A since they have no Apple equivalent to just get things done.
All small cameras and devices use micro SD. Professional cameras don’t use SD since forever now. Basically I always need an adapter now.
I can't comment on the AirPod margins, but USB-C was, at least in large part, designed by Apple. That's absolutely true. They weren't the only people on USB-IF committees, but certainly played (and play) a very heavy hand in the USB-C spec.
I thought they were soldered to the motherboard?
And no, the memory in the Neo is not soldered to the motherboard, it is the upper part of the SoC sandwich package.
https://3dfabric.tsmc.com/english/dedicatedFoundry/technolog...
That seems fair, I know plenty of people who think Apple only used USB-C because they were forced to. Lots of gut feelings out there.
It's a fact. Not a feeling.
Apple would have moved away from Lightning eventually. Did Europe force that move a year sooner than otherwise? Maybe. Maybe not.
The EU law forced them. The law is the indication.
There is zero chance that Apple wasn’t going to do this themselves anyway in the next year or two. They’d been aggressively converting everything else in their device portfolio to USB-C and were doing so way ahead of everyone else.
People who think this only happened because of the EU are high as a kite.
> For the same reason, I also do not think they’re going to raise the prices of existing products mid-cycle. ... But unlike with the MacBook Pros in March, I wouldn’t bet more than a beverage on my hunch here. However out of character it would be for Apple to raise prices midway through product cycles, the global RAM shortage is unprecedented. I wouldn’t be surprised if Apple pushes price increases moments after I hit “Publish” on this post.
https://daringfireball.net/linked/2026/06/22/apple-device-pr...
>Just yesterday I saw people saying that Apple wouldn't increase prices until the next refresh.
That was from Gruber, a person who claimed USB-C was invented by Apple, AirPod was sold at a loss.
Generally speaking understanding of Margins, Supply Chain, Manufacturing and Hardware Business manufacturing is still very low across the internet.