People love to say how great it is for these alt clouds to have lower prices, until they're exposed to market forces with a company unable or unwilling to eat their profit margins.
There is no price stability to be found with MS.
These kinds of choices are kind of pricing range as engineering decisions in the end.
Several random anti-Hetzner hate threads have popped up on social media and to me it shows that Hetzner is doing something right.
Nobody wants Hetzner to be bought by Oracle or Amazon.
Hardware costs are insane, no doubting it but it's more important than ever to be looking at the servers you're buying. For example a stick of 32GB DDR5 6400 ECC is about 1050 vs 16GB DDR5 6400 ECC is only 280 (pounds in this case), so if you can cope with say 192GB of ram in a 12 slot server, it's almost cheaper to buy two 192GB RAM servers than one 384GB one.
Translated from German via Claude:
"For better understanding, I would like to provide some additional notes: Hetzner Online's pricing strategy has remained unchanged for many years. Our prices are based on the respective purchasing conditions as well as internal operating costs. The key pricing factors — for example, depreciation periods and profit margins — have remained constant over many years and will continue to do so. The past nine months were an exception. During this period, we have increasingly subsidized new server hardware and passed on the increased purchasing costs to our customers only with significant delay. We are currently observing a similar development at numerous other data center operators as well. The increased purchasing prices will likely lead to a new market level. However, our established price-performance ratio will change as a result only temporarily — if at all — until the market has adjusted to the new conditions. Hetzner Online has always stood for an outstanding price-performance ratio, and that will not change in the future either. I am convinced that the current hardware crisis will neither sustainably improve nor worsen our competitive position. Rather, I expect that our relative position in the market will hardly change even within the new pricing structure. In the short term, shifts may indeed occur, since the individual market participants make their price adjustments at different points in time. In the medium and long term, however, I do not expect any significant changes to the competitive landscape."