Re:Yes, Master (The Only Brand Strategy for Startups)
by baguasquirrel on Tuesday February 03, 2009 @08:25PM
(#465095)
I would argue that the Google strategy is a mess, and the Apple strategy works. Are Apple users more loyal to their brand, or are Google users more loyal to their brand? Part of this is the whole side activities thing that Google did. The Google brand didn't really help these side activities did it?
No startup should start side activities until they have the one thing they are focusing on completely in hand.
Disqus is blog a blog commenting system. One they get that figured out they can go and do something else. Disqus "the name of our second product function."