I might be wrong, though. But this was the initial conclusion I arrived at when I was researching whether to buy an iPhone 17, iPhone 15 Pro (used) or Android phone. Only the last option would probably hurt Apple directly. And only a liiiiiittle.
I plan to ride my laptop out til it dies, not buy another Apple Watch, ride my phone out until I can no longer use it. Etc.
I'll do the same with work equipment instead of getting available upgrades.
And I still have my Apple One subscription because I got the whole family on it, but maybe one day I'll make the sad choice and cut that off too.
Yea, it's absolutely tough, and it's probably meaningless in the singular sense of it all, but if more and more folk think like I do, that will absolutely hit them in their bottom line. And, selfishly, I get to feel decent about where my money is going.
I've been boycotting Amazon as best I can for nearly a decade though since they had ambulances outside their warehouses and delivery workers pissing in gatorade bottles but reducing consumption of toxic brands can be done and is effective at sending messages when done en masse.
I also boycott all the social media companies, Disney, Google as much as possible.
Sadly, there's not a ton of options in this space (computer electronics).
I've also e-mailed [email protected] and expressed my opinions in a polite manner. Maybe someone read it. Who knows.
Stand up, fight back!