Fads and trends have always existed. Literally as long as we've had culture.

What point are you trying to make?

If I had to guess, I would say the GP wants to express that the mass of consumers acts in uninformed silly ways, and with such people local-first has a very low adoption rate, because they usually don't spend a thought about their digital foot/fingerprint or who really owns their data or how they do their personal computing and whether they are independent of anyone else in their personal computing. That there is this huge part of our society, that again and again creates incentives for enshittification.

Is it really a huge part of our society or is it just one that megacorporations amplify as loud as they can because that's how they want people to behave.

That's a good question actually. I don't know for sure. I tend to think, that for many people things like the Internet are mysteriously working and they have no idea how it works, and as a consequence rarely they go further putting up requirements of how it should work for them. They just accept how things online are, status quo of that which is most visible. Ergo complete victims of the network effects in their social bubbles.

But before it wasn't as easy to create them every few days.

Labubu obsession is a surefire sign of economic depression: https://www.youtube.com/watch?v=l1O6bN2zWSM

The really crazy thing is that everyone just forgot a couple of years ago "Dubai chocolate" meant something a lot more gross.

> The really crazy thing is that everyone just forgot a couple of years ago "Dubai chocolate" meant something a lot more gross.

It's called damage control and yes it's crazy that we blindly allow this kind of society-wide manipulation.

You mean influencer behavior. Tiktok/instagram/etc. personalities are very different from how most people behave in the real world. I don't know anyone who has bought into either of these products.