With headphones it's especially bad as manufacturers tend to enshittify existing product lines (cheaper materials!) without indication on their product pages. I'm holding on to my DT990 as long as I can...
Even without that, Amazon itself (via the Vine program: https://en.wikipedia.org/wiki/Amazon_Vine) will pay you in goods for writing reviews. I was a part of that program for a few years, and found my review quantity increasing and quality decreasing as I wrote more just to get more free crap from Amazon.
Many other marketplaces will also incentivize reviews in various ways. You personally might have more integrity, but the internet as a whole doesn't...
The big hint is that they'll have an overwhelming number of 5 star reviews compared to the competition and often average around 4.95. Some are actually quite mediocre. So I'll usually avoid anything above a 4.8.
Public libraries are awesome.
But how do I know the reviews are reliable and not being manipulated by the brands in some way?
https://www.consumerreports.org/electronics-computers/headph... seems like what you want, at least for this case.
If you are not willing to pay, then who pays to carry out the reviews, and who benefits from helping you find that review vs. helping you find an advertisement?