It's just wild how management is able to unilaterally decide what is and isn't reasonable, and just label unions as childish.
"We want to help you, but you're hurting us!" is one small step away from "gosh we love the idea of unions but it causes too much friction between workers and management, and trust me, management knows best."
It's been a long time they've been trying to make a deal so it's disingenuous to say they're pulling the card early. Management refused to come to the table until recently.
They been saying that about 2.5 years now. They have clear demands that the management can just accept.
I'd agree with you if the situation suggested management were acting in good faith, but 6+ months to negotiate is them either not taking the union seriously or trying to wear them down and make union leadership look ineffective to members.
i think the point the parent is making is that a better time to strike would be when they have specific demands that management is able to meet - to get them to the negotiating table, or to get them to sign a contract.
but in the case where management is already at the negotiating table, and there's no contract to be signed, it's not clear what short-term goal a strike is meant to achieve. the only thing it does is cause hurt. Hurting management is going to make their negotiations more difficult. and hurting management in this specific way is not just hurting management, it's also alienating their journalist colleagues who should be their strongest allies in this fight.