NB. Data/information can be transferred to other entities in ways that not meet the definition of "resell".1
In addition to transfer, there must be limits on _use_. Obviously a "restriction" like, "The company shall be limited to using the data to improve the service" is meaningless. Defeating privacy improves the service.
1. Years ago, when Facebook was responding to the media with the line, "We do not sell your data", they were sharing it for free. Not to mention leaking it. https://themarkup.org/the-breakdown/2021/09/02/what-does-it-...
So I think a monthly subscription is the business model, not ads.
If these guys have accomplished homomorphic encryption they shouldn’t be building a wearable, they should be licensing their IP to Apple.
1. The data is encrypted and they can’t operate on it in the cloud. 2. The data is not encrypted. 3. The data is encrypted and they have built a state of the art homomorphic encryption algorithm for their AI to operate on.
I’m going to guess it’s #1, not #3.
The ugly thing is that this vast privacy invasion and resell has become so pervasively normalized that even the fucking services which you pay for almost universally sell off to others ad nauseam anything about you that isn't nailed down.
Since this thing offers to give you personalized AI based on everything you see and do in your day, that's some very private, juicy info to resell.