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A comment on Warner Bros Shelves Finished Coyote vs. Acme Film as Tax Write-Off. Parent comment

Re:Warner Bros Shelves Finished Coyote vs. Acme Film as Tax ... by stavros on Saturday November 11, 2023 @05:25PM (#38235198)
Wait, how is advertising 100% of the budget? Surely you need to also make a movie?
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Re:Warner Bros Shelves Finished Coyote vs. Acme Film as Tax ... by rtsil on Saturday November 11, 2023 @08:27PM (#38236373)
If you have a $200M movie, you'll need to spend $200M in advertising as well.
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Re:Warner Bros Shelves Finished Coyote vs. Acme Film as Tax ... by stavros on Sunday November 12, 2023 @05:24AM (#38239007)
Ah, the production and advertising budgets are separate, got it, thanks.
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