Everyone centralizing around a few sources to deal with the web turning to garbage is a symptom of the problem. Google should return travelogues and official websites for locales, maybe offer hotel and flight bookings, not an endless scroll of spun and AI-generated trash.

They shouldn't have to site:wikivoyage.org just to find anything useful. You shouldn't need site:reddit.com to make general searches useful. This is broken.

It’s broken for us but I would argue it isn’t for google, they cash in on advertising handsomely and that what they only care about. If they noticed a trend they thought was not okay they easily could have done something about it. They didn’t.

Nowadays they’re cracking down on ad blockers on youtube, because that’s what they care about: ads

You know, I don't think they can anymore.

The web is not what itwas, so they can't just "revert." They need talent, execution, ideas. IDK if websearch still has that at google. A possibility of big(ish) ideas about how websearch should be.

Innovators' Dilemma, and just general difficulty of changing core things that don't change often. Google are optimizers. Local plateaus are hard to beat.