Apple’s iPhone 15 launch focused heavily on AI but didn’t mention it

Posted by mikece on Wednesday September 13, 2023 @12:06PM
from the cnbc.com dept.

https://www.cnbc.com/2023/09/13/apple-iphone-15-launch-focused-a-lot-on-ai-with-new-chips.html

( 1 comment | on HN )

Re:Apple’s iPhone 15 launch focused heavily on AI but didn’t... by kansaswriter on Wednesday September 13, 2023 @01:00PM (#37498923)

This feels like something Apple has done in the past. Essentially be silent about some transformative strategy while working very hard on that strategy and beating everybody.

[ Parent | on HN ]