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A comment on A Whiff of Genius: Simple Fragrance Method Boosts Cognitive Capacity by 226%.

Re:A Whiff of Genius: Simple Fragrance Method Boosts Cogniti... by morninglight on Sunday September 03, 2023 @02:44PM (#37373075)
"A product based on their study and designed for people to use at home is expected to come onto the market this fall."

Obvious Question: Does Procter & Gamble have any involvement with this product?

[ Parent | on HN ]
Re:A Whiff of Genius: Simple Fragrance Method Boosts Cogniti... by print_goto_ten on Sunday September 03, 2023 @04:36PM (#37374276)
They sponsored it
[ Parent | on HN ]
Re:A Whiff of Genius: Simple Fragrance Method Boosts Cogniti... by Tao3300 on Sunday September 03, 2023 @06:54PM (#37375411)
They'd be stupid not to!
[ Parent | on HN ]