It also has the added benefit whilst traveling of signaling to customer service staff (I fly commercial and not always in first) that I am a revenue opportunity (ie don't ignore me), as I am quite utilitarian and my 'fits are almost always sub-$200 (not counting shoes and scarf). My daily driver tshirt is plain black and costs $25, for example, and I loathe brands and visible labels. It's not immediately obvious to retail staff that it's profitable to provide me with good service.
Expensive watches aren't about timekeeping. They are jewelry and status signifiers.
Also, my daily driver watch is under $10k; theft no more enters my mind about it than it does for carrying my laptop; a maxxed out Macbook Pro ($6k) is approximately the same value as my watch and I never think about whether or not I should bring my laptop somewhere.
I also collect sunglasses and luggage; I'm not much of a clothes horse but I do adore stylish accessories.
Edit: I have friends who are "expensive watch guys" and one such new money friend, despite growing up poor, now personally grosses low double digit millions of USD annually. He recently told a story to our group about being in a 10 person business meeting where his $40k Rolex was the cheapest watch anyone had on, as a way of communicating how impressed he was and the gravitas of how many corporate heavy hitters were involved in his deal. Perhaps this sheds some light on their purpose and utility. (My $7k stainless steel daily driver doesn't even rank among these sorts of guys.)
Humans as well as many other mammals become anxious in groups where their position in the social status hierarchy is unclear. It's a tool for signaling information to strangers, same as a wedding ring.
Plenty of fabulously wealthy people out there wearing timex, Ironman, or Apple Watches.
If you’re judging someone’s business acumen based on their watch, you also seem to think that telling us how much your buddy grosses is supposed to tell us anything at all.
> I don't wear a wrist watch for a similar reason: if you wear a watch, it means that your life is structured such that you frequently need to know what time it is. And that means that your life has taken a wrong turn somewhere.
2. What does "I have a radar filed" mean?
Thanks for clarifications.
https://en.wikipedia.org/wiki/Eau_de_toilette
Radar is Apple's internal bug tracker - "a radar" is an Apple(tm) bug report.
It needs to be a signal that can't easily be faked to be useful.
I've come to learn that most normal people just want to be oriented about where they stand in the status hierarchy. It's not that being low or high status is the goal (although for many it is), but knowing the relative status of those around you makes people less anxious as they then understand how to behave to minimize their own distress. It's the uncertainty that causes people anxiety.
I agree with your basic premise that clear displays of metrics would save a lot of time and trouble, but we have decided as a society that that is both dangerous and tacky, so we use more coded signals instead.
Not saying that no-one cares about it, but I don't really buy that it's "most normal people".
Though, it may be somewhat regional and/or generational; my impression is that my approximate generation (late X, early millennial) may be less concerned with it that either early Xes or late millennials.
> Do you wear it every day? > Does it impact my plans?
I do wear it almost daily but it does vary, if I'm doing anything manual (gardening, working on my bike, painting/decorating) then I'll either not wear it or take it off during those activities where I'm likely bound to bash my wrist against something.
I'll often swap it out for one of my other cheaper ones sometimes.
> Why?
I've liked watches for God knows how long and I was fortunate to work at a luxury watch shop where I got some great discounts.
I've always said my collection is my funeral fund for once I go!
> Do I consider myself "well off"?
Personally, no. I just make very bad financial decisions.
I don't currently own a watch over 5k but if I where to purchase such a piece it would be for the craftsmanship and the beauty of the mechanics. However you would never find me wearing a Rolex which is a mass produced status symbol IMO.
People spend years learning how to build them. It takes a long time to assemble one. They’re precisely made with small parts made of precious metals which are themselves expensive.
With companies like A Lange & Sohne, each watchmaker can only make about 6 watches per year. At a pace like that you’re not really paying for the watch, you’re paying for their labor and expertise. You’re paying to preserve the craft. You can’t make 6 of something in a year and sell it for $100 if it’s how you make a living.
I can’t speak to the value of heavily marketed mechanically produced watches that sink millions into advertising like Omega and Rolex.
The most expensive watch I own is about €10k. Honestly I don't think of the value on the days I wear it - I just look at it and smile.
It used to be that I had about seven watches and I had one for each "activity". So I had a sauna-watch, a swimming watch, a photography watch. Later I got too many, so I switched into different styles - a pilot watch, a diver watch, a jump-hand watch, etc, etc.
I usually change watch every day, but sometimes I might wear the same one for 3-5 days. The only time I consciously think about it is when traveling for holidays - I think "Is this the watch I want to go through security with, and dive into a lake?" or "Am I gonna wear a suit, or not?"
Expensive watches are not comparable to cheap watches in my view. Just like a bottle of 50 year old whisky cannot be compared to a €10 cider - they are different things, with different audiences.
(Also: Get insurance. That takes away almost all worry :)
I've lost many watches in my life, but this one has trained me in the discipline of care and attentiveness towards my possessions, which extends to all things and not just the watch.
There was no particularly good reason for me to buy it though, except for the watch maker name's frequent mention in the 19th century literature, including a famous line from Pushkin's Onegin, "he strolls down boulevards, until a sleepless Breguet, calls out time for supper". now it's likely that Onegin specifically didn't wear an actual breguet, because that was a generic name for a chiming timepiece, but the imagery stuck. I grew up on 19th century literature, byronic heroes, this line is explicit reference to flaneur culture, a self-conscious decadent movement, associated with aimless strolling down boulevards dressed in provocative clothing, breguet fits here, and that's the joke of the line: at a time when a timepiece would be associated with a serious vocation, politics or military, it is being used for the most frivolous task of letting one man know when it's time to eat. I reflect on this point occasionally, when I look at my watch.
It's some combination of it being a status symbol and a "I can afford it and it's fun" kind of a deal.
There is a variety of attitudes, as with fancy cars, McMansions, or other "premium" goods. Some people wax their car every week, some people let it rust.
Watch theft isn't particularly common. I have a nice watch, I wear it daily, and I don't think about it much.
If I had a massive rolex/richard mile or some other painfully obvious watch, then yes, I would be much more reticent.
I got it because its a pioneer watch: https://www.omegamegaquartz.com/ it was the first watch that was stonkingly accurate. There are some citizens and seikos that are probably now more accurate (some of the seikos look damn good too.) But none of them look like this massive lump of 70s engineering.
Yes I am very fortunate to be temporarily rich.
Do you wear it every day?
Does it impact your plans ie "I shouldn't wear it today because I might be targeted for a robbery"?
What is the reason you bought an expensive watch when there are plenty not expensive watches that are good at "time"?
Would you consider yourself "well off?"
Thanks :)