Assuming maps still loses a good chunk of money, how would it survive as a charity or non-profit? Where would the money come from? Who would donate to the charity?
This part is probably what keeps Maps valuable as an asset, and it's such a huge moat that letting it go would be irreversible. Building a similar product from scratch takes tremendous capital and local deals, we've seen how much of an effort it is for Apple to even have a viable product, coming up with a competitive offering would require double that.
Even if all counted for Maps was net 0 in the balance sheet, I feel there would be no Google CEO agreeing to let it go just for antitrust relief. They'd probably let Youtube become independant before that.
And there isn't a paid review staff, people who filter maybe, but Google doesn't review anything.
Mapping is a data collection/sanitization and content moderation problem. You need a lot of data, much of it user-submitted, and you have a lot of bad actors constantly trying to feed in bad data. I don't see where AI comes in here except maybe for route optimization, which is a tiny percentage of what a mapping app actually does. A mapping app is mostly just a huge database of incredibly useful info that needs to be true (and LLMs cannot help there, they just make shit up).
there's no need. Whereas individual movies do need a fake P&L, Google doesn't report Maps P&L at all. AFAIK.
That way it'd help a bit with the monopoly heat and maintaining it could be slightly cheaper. I don't know the legal stuff, but I'd rather have a company supporting a non-profit than burning money internally, so I hope the incentives follow that (yeah, probably not true thanks to lobby and having rich people run governments)