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A comment on Canadian government pulls all advertising, escalating showdown with Meta. Parent comment

Re:Canadian government pulls all advertising, escalating sho... by wvenable on Wednesday July 05, 2023 @06:15PM (#36607941)
Most reports have classified ads at at least 1/3 of total ad revenue for newspapers. Some sources show higher but none lower.
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Re:Canadian government pulls all advertising, escalating sho... by smcin on Friday July 07, 2023 @08:50PM (#36640190)
I doubt it, esp. if you mean US newspapers; can you cite any source?

AFAIK the trend of the last 3 decades has been first Craiglist then Yahoo then FB and apps hollowed out local newspaper classified ads, especially in the US.

Here's data for 2013-2021 from US Census Service Annual Survey (SAS) for "Breakdown of Revenue by Advertising Type: Newspapers Advertising Space - Classified Advertising for Newspaper Publishers, All Establishments" [0]. Seems to show newspaper classified revenue is seriously sliding. If we only saw the numbers for local newspapers, probably even worse.

[0]: https://fred.stlouisfed.org/series/RPCNCAEF51111ALLEST

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