Maybe they should have partnered retailers, maybe they should have pop-up demo spaces, maybe they should be giving these things away to places like libraries or other public venues. They could also define what a good sales experience looks like, provide disposable or reusable pieces for contact, and so on. There is all sorts they could be doing!
However with physical retail generally on the decline, who would be the partner now? Best Buy isn't doing that great.
[1] https://arstechnica.com/gaming/2022/10/meta-quest-pro-hands-...
> I had to search the aisles until I found a lonely Quest display in an unloved back corner of the store...
> There was no special room or specific area set aside for the Quest demo at the store. Instead, the demo staffer awkwardly guided me to a small section of bare carpet...
> To make matters worse, about 15 minutes into my demo... interrupted by an abrupt "powering down" message when the headset ran out of charge. The demo staffer apologized, saying the unit "was at zero percent when I got it" and hadn't been plugged in for very long before our demo.
> The staffer running my demo told me that the Quest Pro is "more for business"... Unfortunately, without a linked computer or any linked 2D apps in the headset, I was only able to try out the (very unresponsive) stock web browser. And without a Bluetooth mouse or keyboard, scrolling and typing was not a natural experience.
Apple will be able to do that easily in its own stores. But it's a lot harder for Meta to get Best Buy and other retailers to do it -- not only will they have to pay them a lot of money, but they just won't be able to ensure the quality.