I am looking for genuine research, and not from paid mouth pieces.
Majority of the comments here seem like agents of heat pump industry. And HN rules forbid me from calling them that.
Heat pumps do not create heat, the refrigeration cycle moves heat from point A to point B. For every KWh of electricity used by your refrigerator, air conditioner, or heat pump, 3-4 KWh of heat energy can be moved where you want it to go.
Even if you have a (comparatively) inefficient combined cycle natural gas power plant that is 50-60% efficient, you're still getting 150-200% efficiency for heating with a heat pump compared to 80-95% for a natural gas furnace.
I live in Boise so we have pretty cheap utilities compared to the national average, but here's some math:
1 therm (~30KWh of energy) is ~$0.72 from Intermountain Gas, the furnace in my rental is 90% efficient, so I actually get 27KWh of heat from every therm I burn.
Idaho power has a tiered tariff for residential customers, with a peak charge of ~$0.098 per KWh during the winter for usage over 2,000 KWh in a month.
Every therm my gas furnace burns costs me as much as ~7.5KWh from the electric utility, but those 7.5KWh can provide me with 30KWh of heat with a quality heat pump, which would require a 100% efficient natural gas furnace to reach. Add in that gas furnaces have a much higher TCO because of maintenance and repair compared to a heat pump, and they're not just energy inefficient in comparison but even just plain more expensive to operate even with incredibly cheap fossil fuels.
Gas is burned creating a certain amount of heat, in a furnace some is lost to exhaust the rest goes into your house. That is the furnace efficiency.
When gas is burned at a power plant the same number of BTU is released, but it is used instead in a heat engine to create mechanical power which is then turned into electrical power, the rest is lost to exhaust, this is the power plant efficiency.
Heat pumps are over 100% efficient because they capture heat from the environment around your house which is warmed by the sun. So even though more energy is lost in creating electricity than burning directly in your house, this is more than made up for by using the ambient heat around your house, it is essentially solar assisted (in the case of air source).
I am happy you have an open mind, but the fact that you are trying to tear the technology down when you apparently have no idea how it works or what it even is- hopefully you realize that it is also used for air conditioning, and is essentially just an air conditioner running in reverse... I hope this is a learning experience for you.
At the very least it gives me hope that those trying to tear down this technology are just ignorant, I had real suspicions that they were agents of the fossil fuel industry, or this was something Fox News and the like decided to target and is now being parroted.
That isn't to say they cannot work I personally have a heat pump in my house and it worked fine through the -15F weather we got. But it requires careful design work initially. Also you run into simply size constraints where residential heat pumps tend to max out at 5 tons (60k BTUs) typically when furnaces can easily get up into the 100k+ BTUs. Which might require multiple heat pumps and separating existing duct work. But definitely new construction should start designing around these constraints now.
Ductless mini-splits remain an option as well. I'd actually like to see somebody make some ground-source exchanger that ductless heads could connect to, because they're much cheaper to install than a multi-zone ducted system.
They're a no-brainer in every climate. Newer heat pumps can handle fairly cold temperatures (-13°F) pretty easily, there may be a loss in efficiency but in the majority of the world it doesn't stay that cold. A few days of lower than normal efficiency, and at worst plugging in a few space heaters if it gets extremely cold for a day or two, does not change the overall math of heat pumps being a better solution.
Hell, that's just me talking about air source heat pumps. No reason for new construction to not use ground source and get better efficiency and not worry about ambient outdoor temperatures.