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A comment on Google pays ‘enormous’ sums to maintain search-engine dominance, DOJ says. Parent comment

Re:Google pays ‘enormous’ sums to maintain search-engine dom... by matt_attack on Friday September 09, 2022 @08:59AM (#32778605)
If they knew most people would pick them, then why are they paying?
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Re:Google pays ‘enormous’ sums to maintain search-engine dom... by bigyikes on Friday September 09, 2022 @09:03AM (#32778655)
Most people would pick Google if there was no default option.

Most people don’t change the default option though. If Google didn’t (or couldn’t by law) pay such large sums, someone else (e.g. Bing) would pay a bit less and become the default. Even though most people prefer Google over Bing, there is still a significant incumbent advantage for being the default option.

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Re:Google pays ‘enormous’ sums to maintain search-engine dom... by scarface74 on Friday September 09, 2022 @10:14PM (#32787066)
And because little old Microsoft couldn’t afford to pay Apple to be the default search engine?
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Re:Google pays ‘enormous’ sums to maintain search-engine dom... by selectodude on Friday September 09, 2022 @11:25PM (#32787463)
Well, no. They did pay to become the default and I guess it was a big enough hit to Google that Google opened the pocketbook.

https://appleinsider.com/articles/17/09/25/apple-switches-fr...

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Re:Google pays ‘enormous’ sums to maintain search-engine dom... by eloisant on Friday September 09, 2022 @09:00AM (#32778628)
To prevent their competitors for making deals to be the default.
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Re:Google pays ‘enormous’ sums to maintain search-engine dom... by asdfasgasdgasdg on Friday September 09, 2022 @09:04AM (#32778675)
Bingo. Google is less paying for default placement and more paying so that they aren’t locked out by default.
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Re:Google pays ‘enormous’ sums to maintain search-engine dom... by utopcell on Friday September 09, 2022 @11:51PM (#32787634)
Because Apple is extorting them.
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