Re:Google pays ‘enormous’ sums to maintain search-engine dom...
by scarface74 on Friday September 09, 2022 @10:14PM
(#32787066)
And because little old Microsoft couldn’t afford to pay Apple to be the default search engine?
Re:Google pays ‘enormous’ sums to maintain search-engine dom...
by selectodude on Friday September 09, 2022 @11:25PM
(#32787463)
Well, no. They did pay to become the default and I guess it was a big enough hit to Google that Google opened the pocketbook.
https://appleinsider.com/articles/17/09/25/apple-switches-fr...
Most people don’t change the default option though. If Google didn’t (or couldn’t by law) pay such large sums, someone else (e.g. Bing) would pay a bit less and become the default. Even though most people prefer Google over Bing, there is still a significant incumbent advantage for being the default option.