On the app, though, you can enable it⦠but only if you enable pushes to your phone. So Amazon has determined that they work well enough to be worth half a percent of e-commerce revenue.
Bonus answer: I think they are quite useful for web applications (mail, calendars, slack etc) and I usually prefer enabling notifications to installing a native client.
I have never, nor would I ever enable web push notifications for any sort of marketing or newsletters. I am still a huge RSS reader fan, and use imapfilter to automatically format and send certain emails directly to my RSS service (freshrss) [1].
I am big on zero-inbox, so I _hate_ having non important stuff in there. But for some reason, having a backlog of RSS feeds doesn't bother me! I wonder if part of it is that I find mobile email clients and web email clients so limiting when it comes to filtering and managing messages/threads.
[1] https://blog.line72.net/2021/12/23/converting-bandcamp-email...
A lot of websites ask if I want to be notified via a web push, which I personally find very annoying and have never tried it. But perhaps people (consumers/users and sellers/creators) find them useful?
Bonus question: are you subscribed to any web push notifications? Which ones and why do you like web push vs. a newsletter or RSS?