You've heard of the "royal we"? This is the "executive I". Where the potentate uses the former to lend the weight of the many to their words, the executive uses the latter to take personal credit for the work of many and thereby justify the weightiness of their own salary.

>"executive I".

haha fair enough. Haven't heard that phrasing before

Amazon: Under his I

I sent Bezos (@jeff anyway) an email a couple of years ago, about the absurdity of using Alexa.com for the analytics tool, while simultaneously having Alexa the wildly successful voice assistant line. Customers looking for the voice assistant go to Alexa.com, whoops; customers go digging for Alexa on Google and end up at Alexa.com, whoops. A particularly dumb thing for a supposedly smart corporation to do. I went step by step through why they were wrong in that approach and what they could be doing with Alexa.com instead, around five paragraphs of text (all respectful).

The clowns at Amazon still have a dead page at Alexa.com. They're slow and they have no idea what they're doing.

Here's what they replied with:

> I'm [insert name here] of Amazon's Tech Support Executive Customer Relations team. Jeff Bezos received your email and I'm responding on his behalf.

> I relayed your feedback to the AWS Relations Team to handle this scenario. You should hear back from them in the next 1-2 business days.

> Thank you again for bringing this to our attention. If you would like additional assistance, please do not hesitate to contact us. We are here to help 24 hours a day, 7 days a week.

> Thank you for your inquiry. Did I solve your problem?

Sure, you solved my problem. I never heard anything from the AWS Relations Team of course.

I'm not sure unsolicited business advice from a stranger really deserves a personal response, especially not five paragraphs of it!

Conversely, with smaller businesses, I once sent an email as a customer about a completely unusable pipeline for purchasing their product and how to fix it… it resulted in a job offer.

Totally different scale and probably different scenario though.

I was an executive level at my current company who really wanted their product(physical ) , but their pages were taking upwards of 3 minutes to load and erroring out the other half the time.

That's a great way to hire people who care.

The article also says to do it too: > That email address, by the way, in case you'd like to contact him: [email protected] I tried it, just for the giggles. I was shocked to get a response only minutes later. > ?

That’s terrible. Better to go into a black hole than to expose shitty CRM gone wrong.

how many people know the address though?

Tons of sellers know it for sure. It was a common tactic to email jeff@ with any seller problems with a hope of getting them addressed quickly.

As the sometimes recipient of these complaints, it seems that customers go looking for any somewhat high-level person with a published email address.