Re:H.264 is Magic (2016)
by throw0101a on Thursday March 17, 2022 @10:09AM
(#30711328)
> Even to this day I still do not believe Apple will support AV1 decode, at least not until Google forced the AV1 usage.
Even though they joined AOM four years ago:
* https://venturebeat.com/2018/01/04/3-reasons-apple-just-join...
* https://appleinsider.com/articles/18/01/04/apple-joins-allia...
* https://bitmovin.com/apple-joins-av1-codec-consortium/
* https://www.streamingmedia.com/Articles/ReadArticle.aspx?Art...
They were somehow a founding member of AOM 12 months after the announcement because someone "add" their "name" on the list and only found out by a CNET journalist. And four years later AOM still dont have permission to use the official Apple logo on that page. Compared to previous HEVC and VVC showing where Apple logo were officially presented.
Doesn't inspire a lot of confidence to say the least.
The only recent changes were Apple's name somehow disappeared in both AccessAdvance and MPEGLA list.
Apple is also on the Blu-ray board of directors but AFAIK have never supported either playback or mastering of Blu-ray in any of it's products.
Re:H.264 is Magic (2016)
by mikepurvis on Thursday March 17, 2022 @12:47PM
(#30713189)
Isn't their non-support more a consequence of the fact that they haven't shipped a single product with an optical drive since 2012? Like, you can obviously plug a $100 external Blu-Ray writer into any of their computers, but I think between the competition with their own digital distribution platform and the "bag of hurt" that is DRM nonsense, I can understand them not being interested in explicitly supporting it but still caring about the direction that it takes since they are a media and devices company, and the decisions made there impact them.
> but still caring about the direction that it takes since they are a media and devices company, and the decisions made there impact them.
Agreed, but with a sinister connotation.
While I am absolutely not accusing Apple of it, let's not forget that all companies want the inside track on any tech that could threaten profits, and may join these organizations to guide them away from decisions that are not in the companies' interests.
Re:H.264 is Magic (2016)
by mikepurvis on Friday March 18, 2022 @12:39PM
(#30724412)
Presumably those conflicts of interest would be well understood by everyone at the table, and the other companies with a heavier stake on the devices side (Panasonic, Pioneer, Sony, etc) would hold Apple accountable for any obvious attempts to sabotage the standard.
Look at Microsoft's membership in Khronos and Google's membership in W3C for examples of this counterbalance not exactly working.
Re:H.264 is Magic (2016)
by Teknoman117 on Thursday March 17, 2022 @07:29PM
(#30717000)
They're also a member of Khronos which oversees things like OpenGL and Vulkan, but they deprecated the former and never implemented the latter.
The AV1 question is harder to answer. One could argue VP9 is good enough and a few more years before it reach 100% VP9 hardware decoding on Smartphone. Of course Google could force the usage of AV1 in the future if they slowly phaseout VP9 video and only support AV1 on Youtube, while using H.264 as baseline. Qualcomm should have AV1 decoding on Snapdragon by late 2022 / 2023. Mediatek are starting to roll AV1 decoding as well. No timeline on encoding and generally speaking I dont expect any mobile hardware vendor to use AV1 encoding in the near future.
Even to this day I still do not believe Apple will support AV1 decode, at least not until Google forced the AV1 usage. That is a very contrarian view not just on HN but generally on the internet. But recent news with MPEGLA and AccessAdvance might have change things bit.
[1] vhttps://en.wikipedia.org/wiki/LCEVC