I have to agree with you. Our company briefly contemplated freemium, but have opted against it. It's still early in the freemium era and I already see a backlash in the reviews and within myself as I play games.

So yeah, while it is currently king, I don't think it's one whose rule will last forever. And if you've committed and positioned yourself to survive on freemium alone, you'll find yourself in a world of hurt.

I'd like to agree with you but if you look at the top ten games right now they're all freemium gimmicks. Maybe this won't last but that's clearly where the money is right now.

Apple started out as a get rich quick scheme, not a "lets change the world" scheme.

I don't know if that is true but it is irrelevant since they became successful NOT by using gimmicks or schemes but focusing on quality, which is the point I was trying to make.