Apple's privacy push cost Meta $10B

Re:Apple's privacy push cost Meta $10B by viktorcode on Friday February 04, 2022 @06:08AM (#30205334)

I think you are under impression that ad industry depends on tracking of individuals. That's incorrect. It just a tad less efficient without tracking.

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Re:Apple's privacy push cost Meta $10B by scim-knox-twox on Friday February 04, 2022 @06:21AM (#30205427)

~4% less effective

https://techcrunch.com/2019/05/31/targeted-ads-offer-little-...

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Re:Apple's privacy push cost Meta $10B by mcv on Friday February 04, 2022 @06:36AM (#30205517)

I'm totally fine with ads being 4% less effective. I wish it was more.

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