Re:The McNamara fallacy: Measurement is not understanding
by jscode on Thursday February 03, 2022 @10:51AM
(#30193951)
This is ultimately a cultural challenge, not an analytical challenge. You don't win cultural battles with intellectual debate, rigorous analysis, or facts. You win cultural battles with politics and power. That means finding a way to get "the wrong people" off the bus and "the right people" on the bus.
We were on the cusp of turning the corner and the consequences of their approach are staggering in terms of people, revenue, and client relationships.
Iām looking to discover how I might more effectively engage them in the future.
Any advice?