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Re:Ask HN: Is the past disappearing on the web? by rjmunro on Wednesday January 26, 2022 @07:42AM (#30084794)
I've heard of some marketing things updating the date periodically without changing the contents in order to trick people and/or search engines into thinking it's new.
Re:Ask HN: Is the past disappearing on the web? by markdown on Wednesday January 26, 2022 @07:46AM (#30084818)
These days they'll change the title.

An article with the title "The ten best pencils you can buy [January 2022]" written in 2017.

Re:Ask HN: Is the past disappearing on the web? by anthony_romeo on Wednesday January 26, 2022 @10:56AM (#30087026)

  The ten best pencils you can buy {{ datetime.date.today().strftime('%B %Y') }}
Re:Ask HN: Is the past disappearing on the web? by lancesells on Wednesday January 26, 2022 @07:58AM (#30084902)
Normal SEO advice is to update your dates and copy so Google thinks it's "fresh".