i have no idea who this guy is supposed to be but this boingboing post is enough to paint a picture:

https://boingboing.net/2021/02/15/silicon-valley-investor-ca...

That seems like a really biased piece.

"If things get hot, it may be interesting to sic the Dark Enlightenment audience on a single vulnerable hostile reporter to dox them and turn them inside out with hostile reporting sent to their advertisers/friends/contacts," Mr. Srinivasan said in an email viewed by The New York Times, using a term, "Dark Enlightenment," that was synonymous with the neoreactionary movement.

It could be written in a less snarky tone but afaik it is at least factually accurate.

"Some people lead by loyalty and inspiration," said Nathalie McGrath, a Coinbase executive after Srinivasan's brief stint as CTO there. "Balaji leads by fear and by money."

That’s not what he says, he’s saying mirror but it’s just nomenclature to separate it from the real world version. It’s not completely terrible as an idea but I always think why not just build a centralised version that might actually work well and have the right incentives to build a business around. No need for crypto, eth or whatever for this idea to be effective.