I suspect he's kind of like Steve Jobs, if Steve Jobs had not been practising Zen-Buddhism. Instead he's learning how to follow through more directly by helping others do it. He's probably not alone about it either. A guy with a skill. It's just that now the circumstances force more of us to use it, which is to say, to start to develop it. Just a thought.

From his about page:

"I’m consulting on increasing LVOC numbers (lifetime value of a customer – usually selling additional valuable things to customers you’ve already got, but also conversion rates, price points, referrals, etc), doing some light real estate development, and some professional writing."

Understood. But you misunderstand me. I read that section of his About page, but it's not succinct enough.

If I were to walk into a crowded room and say, "For my business to succeed, I need an %X", what would be the value of X for it to apply to Sebastian's role? I can't just say "consultant".

There's not a word for it, but I'm pretty every business ever anywhere would benefit from someone who "increases LVOC numbers". And the best business won't be stopped by the lack of a buzzword.

I took that as part of his point -- there isn't a convenient buzzword or easy label to describe what he does, which leads to fear and "people won't understand".