Excalidraw feels like a product of this time, and demonstrates some of the things we all enjoy about the web as an ecosystem. People compare it to some yesteryear product because of its purposeful feature set and look / feel, but name something from back then.
It's just sad that you even have to have that in your checklist of things nowadays. Like it's amazing when software doesn't ask you to make another damned online account and just lets you use it. (And it's good that this doesn't, yay.)
Hosted is a negative feature to me (other than for trying the software). You don't control the software installation.
Tomorrow you could wake up and try to continue your work, to discover that some feature is missing you were depending on, or new bugs are happening that weren't there and so on. Or your local storage is borked because it's not being read correctly by the newly installed code.
It's good if something is hosted for trying out, but you want it to be locally installable so you and your team can depend on it, and evaluate updates before rolling them out, and roll back bad updates.
"Has local storage" is another thing that is sad to see as having to tick off a checklist.
You insert the CD, install the software, and then it's ready to use. That's it.
To reiterate the quote from the article the GP mentioned:
> There's no onboarding. No signup. No confirmation email. No OAuth. You're just in the product.
Of course, arguably one did have to pay for it and install it - but that was a one-off thing.
Yes, you could use Excel 95 by just double-clicking on an icon.
However, not only did you have to buy and install the software, which back in the day often meant going to an actual brick-and-mortar store to purchase a shrink-wrapped box labelled "Office 95", but it even required buying a specific type of computer with a specific operating system first.
In this specific case, that doesn't even take into account Microsoft's shady tactics of strong-arming vendors and OEMs into exclusively shipping Microsoft software with their products.
So, arguably, the barrier to entry still was a lot higher than with even the most obnoxious growth hacking tactics we see in many SaaS products today.
That said, I absolutely love the way Excalidraw are "onboarding" users.
It's just worth remembering that not everything went downhill with SaaS products (in fact, quite the opposite) and not everything was better "back in the day".
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First of all it's a free, open tool, MIT license, that is also hosted for free.
It loads instantly without an installation step. You just type in the URL and it works.
It's not a "productivity program" specifically as illustrated in the article.
The design is very simple, intuitive and deliberately minimalist, while it does quite a bunch of subtle things under the hood that harmonize with the overall goal of the program.
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Now there may have been tools kind of like this in the 90's. Not aware of any of them from the top of my head.