We had a set of proprietary incompatible email-like services.

AOL and Compuserve — let’s use numeric addresses so it’s kinda like phone numbers, right?!

Also, whatever MSN tried to be when it first escaped from the lab.

Didn’t Novell have some kind of email-substitute messaging product that they tried to jam into their proprietary TCPIP competitor, as well?

All from at least 2.5/3.0 on was [email protected] for email. They were also not good at security, as you could spoof emails coming from any domain if you used their smtp servers directly - but they had regular email addresses. I never used compuserve or prodigy, however ICQ used numerical user IDs.

The original email, from the 70's was a standardization of the set of proprietary, incompatible email-like services people had at the time.

anyone else ever have a UUCP bang-path email address? good times.

It's in the nature of capitalism to optimize and eat whatever resource is available to promote growth, companies are the result of this process and so is the forementioned EEE strategy. Noncompliance to said strategies is how you keep the sharks uninterested.

This means don't use Facebook, don't promote Facebook, don't use Facebook logins in your app, etc.

another good example of this is Google's influence in regards to web standards.

things like http2/3 and quic for one. and their influence on the browser market aswell.

It's now extending into the very infrastructure of software development with kubernetes.

it's just Google externalizing their training costs.