"We listened to you and brought back the functions keys–and made them full size!"

That's just my half-assed stab at it. Presumably someone whose job is to write these things for a living can improve it meaningfully while maintaining the essence.

They said pretty much this minus the "we listened to you" part. I don't know why you need a pat on the back. Are you going to send them a thank you card for every thing they do right?

It's a company dude, Apple is not your buddy. They're not listening to you, they're listening to market research and usage analytics.

Listening to market research = listening to users.

They are trying to sell Me a product though

Yes?

Why?

Because it's the truth?