Personally I don't know of anyone who eats the fake beef in my social circle. They are pretty horrific when you look at the ingredients: Tertiary butylhydroquinone, Erythosine, Propylene glycol, Ferric orthophosphate. Ugh.

But lentils, carrots, potatos, brocolli, peas, beans, onions, mushrooms, nuts -- that's fantastic.

One real downside of Beyond/Impossible is that every restaurant I've been to that had a decent plant-based burger (i.e, their own veggie patty) has just switched to ordering one of the big two.

Stuff tastes less interesting now.

+ Tertiary butylhydroquinone - anti-oxodant, found in crackers

+ Erythosine - Red No3, found in basically all red foods

+ Propylene glycol - found in peanut butter, eye drops

+ Ferric orthophosphate aka Iron Phosphate - used to treat anemia ,found in your multivitamin

My feeling is that "meat appreciators" aren't choosing them. They're being eaten by people who just default to a meat a their protein of choice - and we'd be better off pushing something that's non-meat and tastes better.

I mean just consider the 'vegeburgers' these places previously sold. There was clearly no attempt/inclination previously - and I feel the meat substitutes now offered come with as much care.