Re:Carvana’s success rides on used-car loans
by subpixel on Sunday August 15, 2021 @07:18PM
(#28193472)
The Carvana UX is smart and coercive. You get a (possibly artificial) time block to buy the car, which I’m sure drives conversions.
Re:Carvana’s success rides on used-car loans
by jjeaff on Sunday August 15, 2021 @04:43PM
(#28192353)
It's an amazingly high premium. I just looked up the same car I just bought last week from a used car dealer for $13.5k.
Same model, year, trim and pretty close mileage are on Caravana, listed at $19k and $21k. So a 50% premium.
Re:Carvana’s success rides on used-car loans
by rootsudo on Sunday August 15, 2021 @05:59PM
(#28192937)
They're using the same idealogy of overpricing stuff and listing it in Amazon, so they have the first exposure, even if most expensive, it's most convinient.
I, value 50% of the car's price and don't mind spending 3-6 hours to save $10,000~ but many people, simply have an old car, the mechanic says it needs a new engine, they have a shift working minimum wage-esque and go with the first option of visibility thinking it's a good deal.
Financially poor, financially ignorant and time poor.
The perfect American customer.
Re:Carvana’s success rides on used-car loans
by jjeaff on Wednesday August 25, 2021 @12:46AM
(#28298134)
I think it is more likely they are targeting budget conscious people that are busy with a high paying white collar job and who don't have the time to visit dealers and haggle and want the luxury of just coming home and having the car delivered.
That's it - same old processes, but they have the UX to make it "nice."
And people are paying a premium for that.