Re:Apple-Epic judge asks why offering iOS users a choice is bad
by nhoughto on Sunday May 16, 2021 @10:10PM
(#27179393)
yep agreed, there has definitely been a big shift in priorities. When iPhones had dramatic hardware improvements every year (remember the S phones, 4s/5s etc, thats how fast things were moving) revenue was ticking up from genuine innovation. Now people are mostly happy with their phones are keeping them longer, how do they maintain the growth? squeezing more out of what they've got, which is services revenue, which is naturally exploiting their monopoly more and more until someone stops them.
Re:Apple-Epic judge asks why offering iOS users a choice is bad
by crossroadsguy on Monday May 17, 2021 @01:59AM
(#27180464)
I am really convinced their decision to have glass backs in iPhones has nothing really to do with wireless charging but the hope that it keeps breaking and people will keep repairing it.
The charger thing just sealed it how low they can stoop to make people pay for things customers shouldn’t in the first place.
But users are equally responsible. They literally encourage it by continuing to buy into the walled garden.
Re:Apple-Epic judge asks why offering iOS users a choice is bad
by jollybean on Sunday May 16, 2021 @10:13PM
(#27179406)
I'm sorry to have to indicate it was not 'Steve Jobs'.
The economics of the situation are clear and massive, and they outweigh any 'usability' concerns.
Apple has tons of usability issues, they're not going to trade something marginal for 10's of billions of dollars in revenue opportunity.
This is a straight up realpolitik war over platform control.
Steve Jobs Apple, Yes. Modern Apple that is no longer the case.
It is very clear from 2016 when they announced their focus on services revenue. Every little changes, being implemented and enforced YoY was all to push for that double services revenue target.
If you have followed Apple long enough you start seeing all these changes. From Apple Retail focusing on AppleCare+ Target, retail staff having their KPI to include Apple Services Revenue Push, as well as enforcing rules where it wasn't previously enforced on App Store.