Re:Facebook is bombarding rightwing users with combat gear a...
by jdan on Tuesday January 26, 2021 @05:50PM
(#25921981)
Shouldn't it be "advertisers are targeting rightwing Facebook users with..."? I was under the impression that it was the advertiser who chooses the target audience.
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Re:Facebook is bombarding rightwing users with combat gear a...
by r00fus on Tuesday January 26, 2021 @06:06PM
(#25922108)
The biggest myth out there is that FB is somehow detached from the ads they permit on their website because of "it's the algorithm" or "we're just a platform".
It's obviously complete BS.
Re:Facebook is bombarding rightwing users with combat gear a...
by skronch on Tuesday January 26, 2021 @06:24PM
(#25922257)
The people who build FB's ads platform have their performance judged by metrics like revenue, eCPM, and internal relevance scores.
Building capabilities to add arbitrary human-defined rules into those optimization functions only makes their jobs more difficult and is a drag on hitting team targets. I'm curious why you think they're incentivized to do so.
Re:Facebook is bombarding rightwing users with combat gear a...
by srg0 on Wednesday January 27, 2021 @02:09AM
(#25925199)
Drug dealers and human traffickers have their performance judged by their superiors, and are under constant pressure from competition. Law enforcement only makes their jobs more difficult and is a drag on hitting team targets.
Let's be more sympathetic to the little guys.