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A comment on Facebook is bombarding rightwing users with combat gear ads. See for yourself. Parent comment

Re:Facebook is bombarding rightwing users with combat gear a... by skronch on Tuesday January 26, 2021 @06:24PM (#25922257)
The people who build FB's ads platform have their performance judged by metrics like revenue, eCPM, and internal relevance scores.

Building capabilities to add arbitrary human-defined rules into those optimization functions only makes their jobs more difficult and is a drag on hitting team targets. I'm curious why you think they're incentivized to do so.

[ Parent | on HN ]
Re:Facebook is bombarding rightwing users with combat gear a... by srg0 on Wednesday January 27, 2021 @02:09AM (#25925199)
Drug dealers and human traffickers have their performance judged by their superiors, and are under constant pressure from competition. Law enforcement only makes their jobs more difficult and is a drag on hitting team targets.

Let's be more sympathetic to the little guys.

[ Parent | on HN ]