And if it's about content, I doube Apple is pre-approving every Netflix show. I bet some of the offerings on Netflix even show female nipples.
https://www.businessinsider.com/why-instagram-bans-freetheni...
Do you really not see that there is a difference between watching a movie, and controlling a remote video console which is playing a fully interactive video game?
Most people in the world would think you insane if you said you perceived them to be the same thing.
The comments you’re replying to suggest that executables are being streamed or something, and they’re not.
A steaming app (game or not) can pop up a fraudulent credit card payment interface at any time.
If video streaming is so bad, Netflix should not be on the App Store for "iDevice security". If video game streaming is so bad, Twitch should not be on the App Store for "iDevice security".
It's not just streaming, it's interactive streaming where it could well happen that PayToWin / LootBox / etc games can appear.
Now, of course, they already exist on the App Store (and I honestly wish Apple would ban them outright) but there, at least, Apple has some kind of leverage - with xCloud, they have none.
But Netflix can read the same rules the rest of us can, and know that they signed a contract that doesn’t allow App storefronts.