However, more broadly some people seem to use the term for anything that isn't just blandly descriptive. Headline writers have been pulling out interesting facts or making clever puns or whatever device to persuade people to read stories since before there were clicks. The average headline in The Economist probably qualifies as clickbait if cleverness is off the table.
With that said I think that this is good, it allows Shane to reach a larger audience, and has definitely increased the scope and frequency of projects, which seem like passion projects and fun.
E.g. you expected an engineering approach to building a self aiming basketball hoop but the video turned out to be showing only a lame and failed attempt at such by a high school student trying to milk their YouTube channel.
I found it uninteresting especially thinking you could get your hair cut from a robot.
I think there is a gap between people who have never programmed with electricity and Engineers. If you have never controlled a motor, this is future tech.
If you are a design engineer, this simply doesn't work.
How can the subject of a video be clickbait? The essence of clickbait is that an interesting title tricks you into clicking on uninteresting content. If the content is as interesting as the title, then it's not clickbait, you're just making something people want to watch.