Re:How the biggest consumer apps got their first 1k users
by nickbauman on Sunday May 24, 2020 @07:18PM
(#23295823)
What about the PayPal way? They took a certain amount of VC money and used it to buy and sell on EBay and demand to pay/sell using only PayPal. It basically acted as a parasite on EBay until they reached critical mass. I call it "gamification of established platform". Diabolical but effective. PayPal's company mascot should be the Sea Lamprey.
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Re:How the biggest consumer apps got their first 1k users
by tomcam on Sunday May 24, 2020 @08:11PM
(#23296212)
I believe the primary way they succeeded was giving away money. When you signed up they'd give you $10. Later it was reduced to $5. You could also get that amount by signing up friends
Re:How the biggest consumer apps got their first 1k users
by bigtones on Sunday May 24, 2020 @10:40PM
(#23297199)
This is the same way Square's cash app has grown very fast to 50 million users, buy giving away $5 to each new user referred.
Re:How the biggest consumer apps got their first 1k users
by chii on Sunday May 24, 2020 @11:18PM
(#23297445)
would uber count? They subsidize the cost of rides to get users.
Re:How the biggest consumer apps got their first 1k users
by julianeon on Sunday May 24, 2020 @07:37PM
(#23295963)
Heh, this is the first time I've heard this. Before I was only familiar with the up-from-bootstraps "we just became so popular through a pay button everyone loved" success story.
Re:How the biggest consumer apps got their first 1k users
by nickbauman on Sunday May 24, 2020 @07:46PM
(#23296023)
But some many online payment companies had already tried and failed at "traditional" growth. PayPal crossed the chasm by essentially bad faith gamesmanship. Nothing illegal, mind you; but I would consider it highly unethical. Not to mention difficult to stop if you're EBay.
Re:How the biggest consumer apps got their first 1k users
by mandelbrotwurst on Sunday May 24, 2020 @10:31PM
(#23297140)
Why would it have been difficult to stop for eBay, couldn't they have simply removed the PayPal button from their site if they didn't like it?
Re:How the biggest consumer apps got their first 1k users
by throwawaywrench on Sunday May 24, 2020 @11:43PM
(#23297562)
as I read the above PayPal wasnt a button on eBay yet. Just based on the above comments it sounds like initially PayPal staff were doing a bunch of buying and selling on eBay and insisting they they be paid via this thing called 'PayPal'.